For press inquiries, please contact:
Daniel Zimerman, President
(917) 934-0600
Email
Launched in November 2007, Jewish Living is already making headlines with features in The New York Times, The New York Daily News, The New York Post, Mediaweek, Gawker, Jossip, Folio and several others:
“Daniel
Zimerman, a former advertising executive, noticed a
shortage of information specifically for Jewish women
in the popular homemaking magazines, and set out to
supply it. Jewish Living, which makes its debut this
week, aims to be the lifestyle magazine of choice for
women 25 to 54 with a median household income of more
than $125,000. “Martha Stewart Living and Oprah magazine
and Good Housekeeping and Cookie magazine all do a wonderful
job of doing Easter and Thanksgiving and Christmas,”
Mr. Zimerman said. “But no one is doing Hanukkah or
Passover. Jews consume media like everyone else, but
at certain times of year we’re quite different, and
we have bar mitzvahs and brises.” –New
York Times, November 12, 2007
“Jewish
Living, a bimonthly magazine that Zimerman created with
his wife, graphic artist Carol Moskot, 43, debuts on
newsstands tomorrow. Filled with Chanukah entertaining
ideas and tips from the Torah on raising kids, this
Martha Stewart Living-meets-Jewish-lifestyle mag is
the culmination of four years of planning. The target
reader is someone who "wants ideas to take her
experience to a new level," said Moskot, who had
been art director of Toronto Life magazine. "She's
incredibly busy. She needs a quick solution for Shabbat,"
Moskot added, referring to the Jewish Sabbath.” New
York Daily News, November 12, 2007
“ZS
Publishing on Nov. 15 will begin publishing Jewish Living,
a bimonthly lifestyle magazine. Daniel Zimmerman, president
and publisher of this start-up, got the idea for the
magazine one December day when he noticed all of the
red and green that adorned magazines such as Martha
Stewart Living and O, The Oprah Magazine. But when he
got to the Jewish magazines, he noticed very serious,
weighty topics - such as Israel's conflict with
the Palestinians - and nothing about Judaism's holiday
celebrations. "It wasn't the first time that
I felt like the only kid without a Christmas tree,"
he said. Zimmerman said he joined with the United Jewish
Appeal in several cities, including Baltimore, Toronto
and West Palm Beach, Fla., to have copies distributed
through the organization's branches in those cities.”
–New
York Post, October 26, 2007
“Pass
a magazine stand these days and you're likely to see
Martha Stewart Living, Oprah at Home, Southern Accents,
Country Living, Cottage Living. Make room for Jewish
Living, a lifestyle magazine aimed at well-educated
Jewish women, ages 25 to 54, with children at home and
a household income conservatively pegged at $125,000,
says publishing director Daniel Zimerman. "Like
a Martha or Oprah magazine for the Jewish community,"
he says, this bimonthly follows the formula of "personalities,
recipes and homemaking. While they do Christmas and
Easter, we do Hanukkah and Passover: the blessings,
the traditions." Potential readers range from the
nonobservant who consider themselves culturally Jewish
to straight and gay interfaith couples "all the
way to modern Orthodox" Jews.” –The
Washington Post, November 22, 2007
“The November-December debut issue has a story called
"Mezuza 101," tracing the history of putting
a Hebrew prayer inside a case and affixing it to a doorjamb.
Easy instructions encourage the practice. The issue
is also long on Hanukkah: eco-friendly and charitable
gift-giving, party-planning tips and gourmet latke recipes.
But don't look for articles on the Palestinian conflict
or whether interfaith marriage threatens the future
of Judaism.” –Los
Angeles Times, November 30, 2007
“Keeping the festivities fresh and unique can be tough
when celebrating eight days of Hanukkah, which begins
Tuesday. This year, a new magazine, Jewish Living, debuted
in November with clever product ideas for a special
holiday. Q checked in with Jewish Living to find Hanukkah
items you won't see at anyone else's party. We also
shopped around and discovered fun activities that will
make the last night of Hanukkah as exciting as the first.”
–Chicago
Tribune, December 2, 2007
”Whether you grew up in a traditional Jewish household
or one with minimal religion, you'll find plenty worth
reading in the new magazine Jewish Living ($4.99). The
bimonthly offers articles on home, culture, parenting,
food, and holidays - with a modern focus. There are
personal features, recipes, book reviews, and stories
on modern practices of Jewish customs. The premiere
issue features a Shabbat menu from author Joan Nathan,
attractive chicken recipes from around the world, and
an LA-style holiday menu complete with a recipe for
"ultimate latkes." – The
Boston Globe, December 5, 2007
“Liza
Schoenfein, editor of Jewish Living magazine, says celebrants
sometimes forget that it is the oil, not the deep-frying,
that is symbolic of the holiday. “There's no reason
the oil has to be for frying," she says. "The
tradition of incorporating oil into the meal can be
made modern by drizzling a flavorful, beautiful olive
oil onto steamed vegetables or fish."—Associated
Press, November 11, 2007
“Jewish
Living Looks to Fill Void Between Heeb and Home.
With cash to burn and “modern Jewish women” in
his crosshairs, ex-advertising executive Daniel
Zimerman is set to launch Jewish Living next
week, a “thoroughly modern magazine” that aims
to “celebrate Jewish home, family and cultural
life.” –Folio, November 7, 2007
“Daniel
Zimerman, a former creative ad exec at Foote Cone Belding,
is launching Jewish Living on Nov. 13. The bimonthly
is aimed at affluent Jewish women with a focus on home,
family and cultural life. The title will seek to meet
its initial rate base of 100,000 through a mix of newsstand
distribution and prelaunch subscriptions sold to Jewish
social organizations in North America.” –Mediaweek,
November 12, 2007
“Filling
a void on the magazine rack just in time for Chanukah,
Daniel Zimerman, a former senior creative advisor for
Foote Cone Belding, has created the magazine Jewish
Living, which will launch November 13. According to
Zimerman…the magazine will be geared towards Jewish
women (although he believes the content will be useful
for men, too) and will focus on the lifestyle and culture
of its Jewish readers, not their religion…The idea for
the magazine was born when Zimerman was looking at magazine
racks during the holiday season, and noticed that for
all the Santa Clauses and Christmas trees in major magazines,
there was little mention of anything celebrating Chanukah.
He knew there was a broad Jewish mainstream market,
and the newsstands showed that they weren’t being served
adequately. The idea came to fruition when Zimerman
held focus groups across the country, and found an overwhelmingly
positive response for a Jewish lifestyle magazine.”
–Media
Industry Newsletter, November 6, 2007
“A
new magazine is hitting the stands that will celebrate
Jewish home, family and cultural life. Jewish Living
takes the focus off of religion, placing it squarely
on the cultural and seeking to “acknowledge and enrich”
the changing lives of modern Jewish women and their
families, according to ZS Publishing U.S. Inc. The magazine
hopes to offer inspirational style ideas and practical,
how-to information on a wide range of topics. –Media
Buyer Planner, November 6, 2007
“Jews
and Judeophiles now have a lifestyle magazine all their
own, Jewish Living, which goes on sale November 13th.
Billed as a "smart, stylish, and thoroughly modern
magazine," Jewish Living targets Jewish women ages
25-54, with a median household income of over $125,000,
with content focusing on Jewish culture, rather than
religion or politics.” –Media
Post, November 9, 2007
“There's
much to savor in the premier issue. It is a welcome
addition to the world of niche publishing and marketing.
And frankly, it's all about niche these days… JL, which
bills itself as a new lifestyle magazine for today's
Jewish woman, is chock-full of lively stories about
art, literature, ritual practices and food. "Kvell,"
the front-of-book section, is rather hip. Jewish Living
is at once celebratory and thoughtful. It's the brainchild
of Daniel Zimerman, a former creative exec at Foote
Cone Belding. He designed the mag to offer inspirational
style ideas and practical information on a wide range
of topics. Launching with a rate base of 100,000, the
bimonthly has an upscale bent, but an inclusive feel.
What's not to like?” – Media Post Magazine Rack, December 5, 2007
“But
Jewish Living, the newly launched magazine from former
Foote Cone Belding executive Dan Zimerman, may be the
only magazine that promises to teach readers to “Spin
a dreidel a new way.” The publication launched last
week with a rate base of 100,000, including subscriptions
sold to the Jewish Federations in North America…Features
also include Jewish authors facing off over whether
to buy into Christmas, a guide on how not to coddle
your kids, and why tattooing is a hot issue in the Jewish
community. Zimerman, whose wife, former Toronto Life
art director Carol Moskot, is the creative director
at Jewish Living, talks to Media Life about his magazine’s
competitors, why past Jewish-focused magazines left
something to be desired, and how he got the idea for
Jewish Living.” –Media
Life Magazine, November 20, 2007
“If
the dearth of latke recipes in Martha Stewart Living
has got you down, don't despair: Jewish Living,
a magazine that attempts to rectify the "shortage
of information specifically for Jewish women in the
popular homemaking magazines," is soon to debut.”—Gawker,
November 12, 2007
“This
magazine sort of rules!” –Gawker,
November 14, 2007
“Jews
Meet Martha Stewart, Guilt to Follow: Get Ready To Feel
Bad About Buying Challah From The Store. Good news,
Jewish moms! Jewish Living is launching next week. The
bimonthly magazine is aimed at Jewish women aged 25-34
and already has a base rate of 100,000 from newsstands
and subscriptions sold to Jewish associations…Jewish
Living wants to be a non-Waspy version of Martha Stewart
Living. Think Passover recipes instead of Easter egg
decorating tips.” –Jossip,
November 8, 2007
“Just
in time for Hanukkah comes the premiere issue of
Jewish Living, a bimonthly lifestyle magazine
for Jewish woman. On sale Tuesday, the magazine
will celebrate Jewish culture without religion
or politics, says founder and publishing
director Daniel Zimerman. Highlights in the
November-December issue include celebrating
Hanukkah and making a Friday night dinner in a
flash.” –St. Louis Post-Dipsatch,
November 10, 2007
“Jewish
Living, based in Manhattan, is being published bimonthly
and distributed nationally and in Canada. It targets
well-educated, urban professional women between the
ages of 25 and 54, who come from all different backgrounds
and denominations. From the inter-married to the Modern
Orthodox, Zimerman said, anyone can benefit from the
magazine, “This is a celebration of the experience.”
–Staten
Island Advance, November 9, 2007
“READ
IT: JEWISH LIVING MAG: Today, the first Jewish Living
hits newsstands. It's billed as a "smart, stylish
and thoroughly modern magazine" celebrating home,
family and cultural life. The nationally distributed
magazine, based in New York, will publish bimonthly.
$4.99.” –The
Cincinatti Enquirer, November 13, 2007
“Timed
well for Hanukkah -- beginning this year at sundown
Tuesday -- is the premiere issue of the new magazine
Jewish Living. It's described as a "home, life
and style" publication that "will celebrate
Jewish culture without the religion or politics."
Among the food offerings in the first issue: "Not
Your Bubbe's: Chicken"; "Food Anthropology:
The Bagel"; an easy Shabbat menu by pre-eminent
Jewish cookbook author Joan Nathan; and a Los Angeles-style
Hanukkah spread that includes this recipe for the "Ultimate
Latkes." –Fort
Worth Star-Telegram, November 28, 2007
“It may have taken 5,000 years, but Jews finally have
their own lifestyle magazine. Focusing on themes largely
overlooked by the Old Testament prophets - entertaining,
decorating, personal style - the Canadian husband-and-wife
team of Dan Zimerman and Carol Moskot have created Jewish
Living, a glossy publication to rival Martha's more
goyish version of the good life. Jewish Living, a New
York-based magazine that made its debut this month with
its Celebrate Chanukah! issue, targets what Zimerman,
a former advertising executive, calls "a brand-aware,
educated, urbanly concentrated" readership of Jewish
women between the ages of 34 and 49.” –The
Globe and Mail, November 21, 2007
“Martha
Stewart meets Jewish Living. A new homemaking magazine
is launching in the U.S. to offer an alternative to
the standards of Christmas cookie recipes and designs
for Easter decorations. Jewish Living, debuting this
week, hopes to become "the lifestyle magazine of
choice" for women between the ages of 25 and 54,
with a median household income of more than US$125,000.”
–Financial
Post, November 13, 2007
“The
magazine launch that lost Toronto Life an art director
happens next week as New York-based Jewish Living publishes
its first issue. Carol Moskot, left TL to move with
her husband, ex-ad agency executive Daniel Zimerman,
to art direct the title. Zimmerman said it was going
to be a “thoroughly modern magazine” that aims to “celebrate
Jewish home, family and cultural life.” –Canadian
Magazines, November 9, 2007
“The
pride and pleasure section of Jewish Living reviews
books that underscore the complexities of modern Jewish
life, profiles Jewish actors and up-and-coming musical
artists from the United States and Israel. The magazine's
decidedly female voice takes a look at all things Jewish
that relate to home and family and emphasizes the cultural
aspects of modern Jewish life. Vibrant and glossy, Jewish
Living takes the focus off religion and seeks to acknowledge
and enrich the changing lives of today's Jewish woman.”
–Jewish
Independent, November 30, 2007
“New
Jewish magazine launches. Jewish Living magazine goes
on sale November 13th, and “will feature content on
style, social causes, and practical, how-to information
for meals, celebrations, and do-it-yourself projects.”
It’s like Martha Stewart’s Living magazine for Jews.”
–Jewess,
November 12, 2007
“Like
Martha , only Jewisher. This rag ain’t half bad… The
masthead boasts a staff of real machers, including editor-in-chief
Liza Schoenfein, who served as executive editor at Saveur
and was the founding editor of Parenting.com. There’s
your basic Judaism 101 info, fun projects to do with
the kids, news about Jews around the globe and of course,
a requisite chicken soup recipe.” –Yo
Yenta, November 13, 2007
“Here's
what's up. Ex-ad exec Daniel Zimmerman is set to
launch Jewish Living magazine next week, a "thoroughly
modern magazine" that covers the "Jewish home,
family and cultural life.” --Jewcy,
November 9, 2007
“I
actually got a copy of the magazine. My mom gave me
a copy that one of the doctors at her office got for
free. And it’s actually good. It’s actually about, for
example, how to make Chanukah meaningful in a Christian
world, from a perspective that is populist AND has traditional
content. Instead of like, “Bake Chanukah Christmas cookies!”
it’s like, here’s the blessing you make, here’s how
to put the candles in, here’s how to change the focus
from gifts to something meaningful. ¬¬–Jewschool,
November 18, 2007
“As
befits any lifestyle magazine, Jewish Life also contains
recipes - which is good because that’s the one place
Sephardic Jews, with their exotic spices and wily ways,
get somewhat acknowledged. Well, good luck and all.
I’ll be checking out the Web site periodically and will
gladly pony over $4.95 next time I am stateside. Frankly
they’ve actually done a pretty good job given that my
usual cynical self didn’t have much to latch on to here.” Jewlicious,
December 1, 2007
